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Enterprise Solutions

New Zalo marketing trend: 1,000 active users is worth 10,000 numbers

Social marketing in the Vietnamese market is shifting from pursuing user numbers to focusing on real activity. This article analyzes the changes in Zalo user screening, active number identification, data cleaning and precision marketing to help marketers improve the efficiency of Vietnam market promotion.

2026-08-31

1 min read

Data Screening

How to Filter Zalo Active Users by Age Group for High-Conversion Marketing Lists

Learn how businesses use age-based segmentation and activity filtering on Zalo to build high-conversion marketing lists and improve campaign performance.

2026-05-31

1 min read

Diagram of Zalo highly active user screening and data operation

Social Media Marketing

Zalo’s practice of screening highly active users and operating accurate data

This article shares Zalo’s practical methods for screening highly active users and operating precise data to help companies achieve high ROI and precise advertising in cross-border marketing.

2026-04-14

1 min read