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As the scale of enterprise private domain operations continues to expand, user data management has become an important factor affecting operational efficiency. This article analyzes the MECE user data batch management method to help enterprises optimize user classification, data maintenance and refined operation processes.
Zalo is becoming an important private domain operation tool in the Southeast Asian market. This article dismantles Zalo’s commercialization logic from the four dimensions of user structure, data screening, conversion path and ROI optimization to help companies improve user quality and conversion efficiency.
LINE is becoming an important entrance to private domain operations in the Asian market. This article provides an in-depth analysis of LINE's user growth logic, data screening methods and conversion path design to help companies build a high-value user asset system and achieve sustained growth and conversion improvement.